Great to see a post around this. I´m also tracking the (American) Red Cross twitter and am fascinated to see the news and media thirst after this hurricane. I wonder how it might compare to preparedness and media impact of other extreme events, and checking out how it evolved affecting both Mexico and the US, which in the past have not coordinated actual meaningful efforts. Managing news can probably help us shed some insight into it. (I better spend some more time with it these days. If so, hope to share any impressions)
Cheers,
Daniel

Daniel Lobo
www.disasterbound.org